Senior Marketing Manager, Search

in Denver, CO

Senior Marketing Manager, Search Job

Job Description Job Attributes+

  • Job ID

    272

  • Job Location

    Denver, CO, US

  • Remote

    No

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Who are we? 
We’re DiceeFinancialCareers and ClearanceJobs, services ofDHI Group, Inc. — where we're connecting futures now. We help connect professionals with the careers they want and companies with the talent they need, and we achieve this by providing online access to relevant and meaningful jobs, candidates, and insights within each of the communities we serve. 

Why work with us?
We provide opportunities for you to contribute to our success, within a collaborative team where your opinion matters!
We challenge you to do exciting work while helping you grow your career!
We offer competitive pay, benefits and programs for you and your family to live healthy and secure!
We host social events for you to connect with others across our company and markets!
We serve the communities where we're located, and the causes important to you!

What is this opportunity?

Marketing Manager, Search 
As the Senior Paid Search Manager this position will service all Paid Search functions for the Dice brand. This role is responsible for driving growth through paid search channels for both Dice Tech Professionals and Dice Employer Clients, and will be responsible for leading, developing, and managing direct reports.
This results-driven leader uses a combination of advanced tried-and-true and cutting-edge strategies to drive growth and ongoing efficiencies through paid search channels. Reporting to the VP, Digital Marketing & Analytics, this leader will work closely with team members managing other digital media programs (paid social, mobile app, and display/programmatic), and those overseeing digital analytics, organic efforts, and CRM to improve paid search’s contribution to growth and communicate key wins and opportunities throughout the organization.
Essential Duties and Responsibilities 
Manage paid search media campaigns within Google Ads, Bing Ads, and other intent-based platforms in alignment with established KPIs.
Drive budget efficiencies through ongoing testing and iteration of paid search strategies, new ad products and ad formats, and sophisticated measurement practices.
Deliver data-driven, actionable recommendations to internal teams on how to improve the customer journey through paid search channels.
Function as paid digital media team leader, fostering strong communication and alignment of cross-channel tactics that will support key marketing goals.
Proven track record in understanding the role of paid search as a component of broader marketing strategy, and ability to collaborate with other paid media team members to craft this story.
Collaborate with CRO team member to create, execute, and measure paid search-specific testing plans for ad copy, landing pages, and other emerging strategies.

What are we requiring for this role?

  • 7+ years in digital advertising with expertise in managing large-scale B2B and B2C paid search campaigns.
  • 4+ years’ experience in paid search execution.
  • 1+ year of management/leadership experience.
  • Proven expertise in paid search media management, and POV on industry landscape and trends.
  • AdWords Fundamentals and AdWords Search certified, Bing Ads Accredited Professional.
  • Advanced working knowledge of paid search ad server platforms (e.g., Search Ads 360, Kenshoo).
  • Advanced working knowledge of paid search ad buying platforms (e.g., Google Ads, Bing Ads).
  • Advanced working knowledge of analytics platforms and how data will differ from ad server and ad buying platforms (e.g. Google Analytics, Adobe Analytics).
  • Advanced working knowledge of Microsoft Excel used specifically for pivot tables, vlookups, and data trending.
  • Precise ability to QA work and manage paid search budgets, pacing, and performance estimates on an ongoing basis.
  • Strong presentation skills with the ability to clearly and concisely communicate paid search results to internal stakeholders.
  • Preferred working knowledge of site optimization and personalization platforms (e.g., Optimizely, Adobe Target, Google Optimize).
  • Preferred experience with other real-time-buying platforms such (e.g., Facebook, LinkedIn, Google Display Network, Google Vide/YouTube).
  • Experience with data visualization tools a plus (e.g., Google Data Studio, Tableau).
  • High level of independence, initiative, curiosity, and collaboration. 
  • Bachelor’s degree or higher.

How do you apply?
Click here to provide your resume or curriculum vitae and answer a few questions—which will only take you a few minutes!

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Additional Information

Who We Are

At DHI Group, we recognize veterans as some of the most valuable, untapped talent in today’s market.

With business skills that are well-developed and highly transferable to the civilian workplace, we have made it our mission to help veterans translate their Military Occupation Codes (MOC) to civilian roles.

Careers here boost careers everywhere. We build products to connect tech professionals with the careers they desire and employers with the talent they need.

Passion for helping people thrive drives all of our 500+ employees worldwide.

At DHI, our purpose is Connecting Futures Now.

+ Dice

Tech and engineering professionals in North America

+ ClearanceJobs

Professionals with active U.S. federal government security clearances

+ eFinancialCareers

Financial services professionals around the world

What We Offer

+ WORK

As a military veteran, we understand your last role was arguably one of the biggest and most important jobs someone can have. At DHI Group, we’d like to think we do important work too – connecting technology professionals with careers. Technology powers companies. Professionals power technology. When you join our team, you can help drive positive change for tech professionals.

+ GROW

In the military, career progressions are straightforward and clear. At DHI Group, we’ve made it our mission to establish clear career paths to help you navigate your options as you grow, and the tools to get there. Your goals will align with your leaders, team and peers.

+ THRIVE

From day one, we connect our veteran employees with onboarding resources to flourish at DHI. We offer you the tools and shine a light on the path for you to be successful working here.

Our Partners

Carry The Load Logo Veterati Logo Military Talent Group USO logo ESGR logo

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